THE HEDGEHOG MARKETING COURSE
Stop Chasing Every Lead.
Start Attracting the Right Ones.
Stop Chasing Every Lead. Start Attracting the Right Ones.
A CLEAR, FOCUSED BUSINESS MODEL THAT GIVES YOU TIME, MONEY, AND TRACTION.
Why This Course?
"Most business owners are running east looking for a sunset"
— Chuck Blakeman
"This course isn't about theory. It's about traction."
— Mark Bellestri
If you're exhausted by marketing that doesn't stick, chasing random leads, or trying to explain what you do in 3 paragraphs or less — this course is for you.
With the Hedgehog Principle, you'll cut through the noise and finally becomes a meaningful specific, not a wandering generality.
This course gives you the power to:
- Stand out with a clear identity.
- Become instantly referable.
- Attract the right clients — and repel the wrong ones.
What You'll Get
- Discover your unique differentiator
- Craft a tagline that opens doors
- Narrow your market and 10x your effectiveness
- Build expert status with a focused niche
- Spend less on marketing, get better results
- Create your Hedgehog Statement and UVP
- Align your Message, Market, and Method
- Build a business that gives you both time and money
Who This Is For
This course is for you if:
- You feel like "Charlie Brown's Teacher" in the marketplace (just noise)
- You want to be referable in one sentence
- You want more time and freedom — not more hustle
- You're ready to focus instead of trying to be everything to everyone
- You want your marketing to work without working overtime
Course Format
"Clarity through action—not just inspiration."
— Chuck Blakeman
5 Action-Based Modules
Short, focused videos + tools
Downloadable Workbook
Practical exercises to define your Hedgehog
Weekly Action Challenges
Apply each module to your real business in real time
You'll Walk Away With
- A referable brand identity
- A tagline that sticks
- A clear UVP
- A focused strategy you can actually implement
- Confidence to say "no" to distraction and "yes" to what works
Testimonials
Jess T.
Consultant
This course didn’t just change my marketing. It changed my whole business model.
Miguel R.
Custom Home Builder
Finally, someone gave me a way to explain what I do in one sentence — and people get it!
Ready to Find Your Hedgehog and Business That Works for You?
📘 Lifetime access to all modules
📎 Includes workbook, templates, and live Q\&A
🎯 Your clients are looking for you — let’s make it easy for them to find you
Chuck Blakeman
Internationally Acclaimed Speaker, Best-Selling Author, World-Renowned Business Advisor
Chuck Blakeman is a serial entrepreneur who has built thirteen businesses in ten industries on four continents. He is also an internationally acclaimed writer and speaker, best-selling author with the #1 Business Book of the Year, Top-Ten Business Book of the Year, TEDx speaker, and world-renowned business advisor. His latest book in 2025, Sell Less; Earn More, is acclaimed by business owners for its practical approach to growing a business without aggressive sales tactics.
Chuck has worked "bigs" like Google, Microsoft, Apple, Eli Lilly, TAP Pharmaceuticals, Oracle, and many more. But his great passion is for small business owners and independent sales people; (see www.3to5Club.com).
___MESSAGE___
___MESSAGE___